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Zircle

Art Direction, Branding, UI/UX, Marketing

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The design goal was to create a polished and friendly app that users will trust.

The UI needed to be simple and intuitive, while the look and feel should be approachable.

I chose the circle within a circle to symbolize both a college community circle and a circle of friends. The complementary colors creates a unique gradient, and represent the idea of a complementary match.

 
 
 
 
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